SEO is essential for any website. If you want to rank your website in search engines and get organic traffic, then you must do SEO. And with the introduction of CMS, you can easily do SEO and you don’t have to learn many things. Because in today’s era, CMSs take care of complex tasks.
Wix and WordPress are two of the most popular CMS around the world. You can easily create any kind of professional website using them. And yes, they both have extensive features for Search Engine Optimization.
But users often need clarification about choosing Wix or WordPress for SEO. We will go over the individual set of features both these platforms offer for SEO, and then you can decide which one to choose.
Wix or WordPress for SEO? The Comparison
Wix SEO Features
Wix is a cloud-based website-building platform. Users can easily use its drag n drop feature to create any professional website. That is why users don’t need any coding knowledge. It also has hundreds of templates that will help develop websites even faster.
In terms of SEO, Wix has added a lot of SEO features since it began. In the beginning, you couldn’t customize the URL structure. And it was even SEO friendly. But you will see that the problem is not there. You can easily customize the URL structure. It is set up during the Wix SEO wizard.
This helpful tool will walk you through the most common way of making your Wix site search engine optimization compatible. It investigates your site and features problems of your content and gives supportive tips to fix any warnings. Wix can quickly assist newbies with optimizing their sites.
While Wix offers a ton of extraordinary search engine optimization highlights on a basic level, you can see a ton of constraints when you check the high-level features out.
For example, while you can add custom HTML code into Wix, it is restricted. It’s great for beginners but lacks the full control experienced users look for.
WordPress SEO Features
With a 43% market share, most people trust WordPress to build their websites. Because the platform is easy to use, flexible, and has tons of resources available online.
Out of the box, WordPress could be better regarding Search engine optimization. It offers many essential features, like changing the URL design and setting up metadata, which is perfect but needs a large portion of the high-level components. In any case, those features can be added with plugins.
What’s more, that is where WordPress truly sparkles. It has many plugins that explicitly center around Search Engine Optimization.
There are different SEO plugins, so you can pick what you like. The most famous SEO plugin is Yoast SEO. It furnishes your posts and pages with a Yoast positioning that considers variables like keyword usage, internal & external link tracking, headers, and more. And that’s just the beginning.
This data is all apparent in real-time so you can figure out how to make Search engine optimization-friendly content as you write. It additionally handles advanced features like sitemap generation.
Nonetheless, you should manually present your sitemap to Google and other search engines.
WordPress offers much more advanced customization, which can truly isolate it from different stages. As an open-source platform, you can easily change the code, and possessing an SEO specialist can genuinely have a colossal effect.
Also Read: Why SEO Doesn’t Work on Your Website?
WordPress vs Wix: SEO Comparison of Other Features
| Features | WordPress | Wix |
| Title Tags | Yes | Yes |
| Meta Descriptions | Yes | Yes |
| H1-H6 Tags | Yes | Yes |
| XML Sitemaps | Yes | Yes |
| Alt Tags | Yes | Yes |
| 301 Redirects | Yes | Yes |
| No Index Tags | Yes | Yes |
| SEO Flexibility | Yes | No |
| Schema Markup | Yes | Yes |
| Mobile Friendly | Yes | Yes |
| Connect GSC | Yes | Yes |
| Connect GA | Yes | Yes |
| Connect Bing Webmaster Tools | Yes | Yes |
| SEO Control | Yes | No |
Final Verdict
So Wix or WordPress for SEO?
Wix may look easy for beginners, but if you look past the basics, you need help. WordPress has a higher learning curve but provides the necessary features for SEO.
Also, WordPress produces better results.
Ahrefs found in a study from millions of sites that 46% of WordPress sites have received at least some organic traffic; meanwhile, only 1.4% of Wix sites experienced the same.
FAQ(s)
1. Is Wix OK for SEO?
Wix’s SEO is an excellent fit for any website. It covers all the basics with ease of use, allowing you to focus on content.
2. Is WordPress still the best for SEO?
Visitors enjoy the experience they get on a WordPress site. Because then they will stay more and decrease your overall site bounce rate. This is excellent news for you if you’re looking to improve your site’s SEO ranking.
3. How long does Wix SEO take?
It can take 4-6 months to see any meaningful increase in web traffic if you have the right SEO strategy in place.
4. How much does SEO cost on Wix?
The cost of Wix SEO starts at $5 per month for the most basic plan. This plan includes features like keyword research and web analytics. If you want more advanced features, like competitor analysis and backlink tracking, you’ll need to upgrade to a premium plan, which starts at $10 per month.
Conclusion
We are at the end of our article and have tried to give you an insight into Wix and WordPress SEO.
Hopefully, with our guide, you can choose the best CMS platform for your website.